Some 40 years ago, in Vancouver, Xypex developed a unique crystalline technology for waterproofing and protecting concrete. Today, the company manufactures, distributes, and applies their coveted product line to solve the concrete permeability problems of industrial and city infrastructure in over 90 countries. And, Hey, as Creative Director, I get to help manage the Xypex Brand, and to tell the company story in every which way and medium possible. Xypex is truly one of the great Canadian business success stories. Great to be part of it.